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Introducing a New Product or Service

  • Using a systems approach when developing a new product or service
  • Conducting a careful analysis to determine if the new product or service will be feasible
  • Validating and implementing the new offering before bringing it to market
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Housing Your Startup: Home, Garage, Rent, or Purchase?

  • Some businesses can be started up at the home, while others necessitate a commercial space
  • Understanding factors such as zoning rules, tax laws, and practicality when deciding whether to run a business out of the home
  • When it makes more sense to purchase a space rather than rent one
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What Insurances Are Needed to Start a Business?

  • Any business is subject to risks that could wipe it out if adequate protections are not in place
  • The different types of business insurance available, and how to decide which one is right for you
  • Special considerations for business interruptions and home-based businesses
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Creating a LinkedIn Business Page

By Kempton Coady

LinkedIn is like a social network for the business world. Individuals set up professional profiles to share their work experience, connect with others in their company and industry, and find ways to grow professionally.

Entrepreneurs and companies can take advantage of this resource as well, setting up a LinkedIn page for their business. Doing so allows them to share insights, grow their brand awareness, and improve communications with both employees and customers.

Anyone with a personal LinkedIn profile and verified e-mail address can follow a step-by-step guide to set up a LinkedIn page for their business. LinkedIn also has a set of recommended best practices to improve the effectiveness of the page, along with instructions on utilizing videos, blogs, and other features.

If you’d like more help with finding the right solution for housing your startup, InnovatorsLINK offers a detailed Bootcamp course where you’ll learn the details about all your options. Register here

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Big Box Challenge: How Small Business Can Compete

  • Small businesses have found ways to endure despite big box stores’ edge on pricing and selection
  • Offering a better experience and good service are essential steps in remaining competitive
  • A strong online presence has become more of a necessity as well
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Tips For Building Long-Lasting Small Business Success

  • Entrepreneurs often focus too much on their business’s immediate needs and not enough on long-term strategy
  • Having a business plan from the outset allows you to set goals and benchmarks to meet
  • Business owners should be prepared to regularly adapt their company to fulfill changing demands and meet customer needs
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The Most Common Mistakes Entrepreneurs Make

  • Common mistakes made by entrepreneurs seeking to run a business
  • Failure to have a clear plan for finances, marketing, and other aspects of the business is a major shortcoming
  • Entrepreneurs must also be willing to commit to a venture and seek help as needed
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